ALL THE BENEFITS OF WASHING YOUR HAIR WITH COLD WATER

It closes the pores and the cuticle layer which gives you the shine we all love.

Preserves your natural oils, again keeping the hair follicles or layer of the hair healthy with shine.

Locks in extra moisture & gives you that bouncy Herbal Essence commercial look.

Makes your hair softer, promotes hair growth, more manageable, & hair shaft resistant to breakage.